Information We Collect

We may collect personal information that you provide directly to us when you use our website or interact with Luxe Aura.

Depending on how you interact with us, this may include:

• Contact information, such as your name, email address, telephone number, and billing or shipping address.
• Account information, such as your login details and account preferences if you create an account.
• Order information, including products purchased, order history, shipping information, and transaction details.
• Payment information, such as payment method and transaction information. Payment card information may be processed directly by our payment providers and may not be stored by us.
• Marketing information, such as your preferences regarding promotional emails and other communications.
• Communications, including information you provide when contacting our customer service team.
• Other information you voluntarily provide through forms, reviews, surveys, promotions, or other interactions with our website.

Information Collected Automatically

When you visit our website, certain information may be collected automatically through cookies, pixels, analytics tools, and similar technologies.

This may include:

• IP address
• Browser type and version
• Device type
• Operating system
• General location information
• Pages visited
• Products viewed
• Referring website
• Date and time of visits
• Website interaction and usage information
• Other technical information associated with your device or browser

This information helps us operate, secure, analyze, and improve our website and shopping experience.

How We Use Your Information

We may use the information we collect to:

• Process and fulfill orders.
• Process payments and facilitate shipping.
• Provide customer service and respond to inquiries.
• Create and manage customer accounts.
• Communicate with you regarding your orders, account, or transactions.
• Send promotional and marketing communications where permitted.
• Improve our products, website, and customer experience.
• Understand how visitors use our website.
• Personalize website content and shopping experiences.
• Analyze website traffic and performance.
• Detect, investigate, and prevent fraud, abuse, unauthorized activity, and security incidents.
• Comply with applicable legal and regulatory requirements.
• Enforce our terms, policies, and other agreements.
• Protect the rights, property, and safety of Luxe Aura, our customers, and others.

Marketing Communications

If you subscribe to our marketing communications, we may send you information about Luxe Aura products, collections, promotions, launches, and other updates.

You may unsubscribe from marketing emails at any time by using the unsubscribe link included in the communication or by contacting us.

Even if you opt out of promotional communications, we may continue to send transactional or service-related communications, such as order confirmations, shipping updates, account notices, and other messages necessary to provide our services.

Cookies and Similar Technologies

We use cookies and similar technologies to operate our website, remember preferences, understand website usage, provide relevant functionality, and support analytics and marketing activities.

Some cookies are necessary for the operation and security of the website, while others may be used for analytics, personalization, or advertising.

Your browser and certain privacy tools may allow you to control or restrict cookies. Depending on your location, we may also provide additional cookie controls through our website.

For more information, please see our Cookie Policy.

Shopify and Service Providers

Our online store is powered by Shopify. Shopify and other service providers may process information on our behalf in connection with operating the website, processing orders, payments, customer accounts, analytics, security, shipping, marketing, and other services.

We may share information with service providers when reasonably necessary for them to perform services for us.

These providers may include categories such as:

• E-commerce and hosting providers
• Payment processors
• Shipping and fulfillment providers
• Customer service providers
• Analytics providers
• Marketing and advertising providers
• Fraud prevention and security providers
• Website and technology providers

These providers are generally permitted to use personal information only as necessary to provide services to us or as otherwise permitted by applicable law.

Payment Information

Payments made through our website may be processed by third-party payment providers.

We do not need to directly access or store your full payment card information when it is processed by an authorized payment provider. Payment providers may collect and process payment information according to their own privacy policies and applicable security requirements.

Analytics and Advertising

We may use analytics and advertising technologies to understand website activity, measure marketing performance, improve our services, and provide more relevant advertising.

These technologies may collect information such as device information, IP address, pages visited, products viewed, and interactions with advertisements.

Where required by applicable law, we will provide appropriate consent or opt-out mechanisms for these technologies.

How We Share Information

We may disclose personal information when reasonably necessary to operate our business and provide our services.

This may include sharing information with:

• Service providers that perform business functions on our behalf.
• Payment processors.
• Shipping and fulfillment providers.
• Technology and hosting providers.
• Analytics and advertising providers.
• Professional advisers, such as legal, accounting, or financial advisers.
• Government authorities or law enforcement when required by law.
• Parties involved in a merger, acquisition, restructuring, financing, sale of assets, or similar business transaction.

We may also disclose information when necessary to protect our rights, property, security, customers, or others, or to investigate fraud or unlawful activity.

Legal Requirements

We may access, preserve, or disclose personal information when we reasonably believe doing so is necessary to:

• Comply with applicable law or legal processes.
• Respond to valid governmental requests.
• Enforce our agreements and policies.
• Investigate suspected fraud or unlawful activity.
• Protect the security or integrity of our website.
• Protect the rights, property, or safety of Luxe Aura, our customers, or others.

Data Retention

We retain personal information for as long as reasonably necessary to provide our services, fulfill transactions, maintain business and financial records, resolve disputes, prevent fraud, comply with legal obligations, and enforce our agreements.

The length of time information is retained may vary depending on the type of information and the reason it was collected.

Data Security

We take reasonable administrative, technical, and organizational measures to protect personal information against unauthorized access, disclosure, alteration, loss, or misuse.

However, no method of transmission over the Internet or electronic storage can be guaranteed to be completely secure.

Third-Party Websites

Our website may contain links to third-party websites, applications, or services.

We are not responsible for the privacy practices, security, or content of third-party websites. We encourage you to review the privacy policies of third-party services before providing them with personal information.

Your Privacy Rights

Depending on where you live and applicable law, you may have rights concerning your personal information.

These may include the right to:

• Request information about the personal information we collect and use.
• Request access to personal information we maintain about you.
• Request correction of inaccurate personal information.
• Request deletion of personal information, subject to applicable exceptions.
• Opt out of certain marketing communications.
• Opt out of certain forms of sale or sharing of personal information where applicable.
• Withdraw consent where processing is based on consent.
• Exercise other privacy rights provided by applicable law.

For example, California law provides qualifying consumers with rights concerning access, deletion, correction, and opting out of certain sale or sharing of personal information.

To exercise an applicable privacy right, please contact us using the information provided below.

We may need to verify your identity before completing certain requests. We will handle verified requests in accordance with applicable law.

Children's Privacy

Our website is not intended for children who are under the minimum age permitted to use online services under applicable law.

We do not knowingly collect personal information from children in circumstances where such collection is prohibited by applicable law.

If you believe that a child has provided us with personal information in violation of applicable law, please contact us so that we can review and take appropriate action.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our business, website, services, technology, or legal requirements.

When we make changes, we will update the Last Updated date at the top of this policy.

We encourage you to review this Privacy Policy periodically to remain informed about how we handle personal information.

Contact Us

If you have questions about this Privacy Policy or wish to exercise an applicable privacy right, please contact us: